3 min read

Why CTA Frames (SCAN ME) Increase Scans by up to 45%

A naked QR code without context leaves users guessing what will happen when they point their camera at it. Adding a Call-to-Action (CTA) frame provides instant clarity and motivation.

Top Performing CTA Frame Text

  • 'SCAN FOR MENU' (Restaurants & Bars)
  • 'CONNECT TO WI-FI' (Cafes, Hotels & Offices)
  • 'SCAN FOR 20% OFF' (Retail & E-commerce)
  • 'SCAN TO CALL' (Plumbers, Emergency Services & Support)
  • 'SCAN ME' (Universal & Casual Marketing)